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This is why you must attend: If you have been wondering why your work is not selling you need to attend this seminar. We will not only explain why your work is not selling, we will teach you what to do to sell your work. You will need to make changes to your selling approach…Continue reading Why you must attend the 2018 Marketing Success Seminar
Four categories of photographers selling their work Selling your photographs is a serious decision. How you approach this decision depends on your personal goals. I have been studying and teaching he sale of fine art photography for a long time. One thing I found is that most photographers fit in one of four different categories.…Continue reading Four categories of photographers selling their work
1 – Introduction In recently received this question about my Fine Art Photography Marketing and Business Success Seminar “I don’t see a lot of materials about how to reach a broad audience in the seminar contents.” Fact is, there is a lot of information on reaching your audience in the Fine Art Photography Marketing and Business Success…Continue reading You dont need a larger audience, you need a more qualified audience.
Be good at marketing what you do, not just good at creating photographs ! 1 – Introduction To make a living in photography, or in any business, you must be good at marketing and selling what you do, not just good at what you do. When I started doing photography full time, hoping to make a…Continue reading Be good at marketing what you do, not just good at what you do!
The more informative your advertising, the more persuasive it will be. David Ogilvy Introduction Marketing is a challenge for most photographers. This is because it has very little to do with creating art. Many artists abhor marketing their work. Most have never studied marketing. I know. I was one of those artists. When I started…Continue reading Fourteen Commandments for Fine Art Photography Marketing
Selling your work like a pro: becoming part of the 20% 1 – Introduction I am often asked for recommendations by students who want to sell their work and generate income from the sale of their photographs. Usually these questions come from photographers who have tried to sell their work and have been unsuccessful and are…Continue reading Selling your work like a pro – becoming part of the 20%
Introduction In 2006 I released the Introductory Marketing Mastery Workshop on DVD. This year, 8 years later, I released the Advanced Marketing Mastery Workshop on DVD. This new Workshop on DVD is called the Advanced Marketing Mastery Workshop on DVD because the contents of this new Workshop on DVD goes way beyond the contents of the Introductory Marketing Workshop on DVD.…Continue reading Advanced Marketing Mastery Workshop on DVD announcement
Creativity Top 12 How to stand out from the crowd Introduction Standing out among the ever-increasing number of photographers is becoming more and more difficult. Gear and software are getting better and better. Prices for photography hardware, software are consumables are getting more and more affordable. Technical training is readily available. Information about locations that…Continue reading Creativity Top 12
Fifteen Remarks on Fine Art Photography Composition by Alain Briot Imagination is more important than knowledge. Knowledge is limited. Imagination encircles the world. Albert Einstein Moonset at Sunrize, Zabriskie Point, Death Valley, California Introduction What are the most important aspects of composing a Fine Art Photograph? The answer to this question certainly varies from photographer…Continue reading Fifteen Remarks on Fine Art Photography Composition