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Vision

Vision Vision starts with personal taste. It starts with a conscious awareness of what you like and don’t like. One of the first exercises you can do is make a list of what you like and don’t like in photography and which photographers you like and dislike. Vision is about …

Fine Art Top 15

The most important aspect of photography is not the gear you own or the techniques you use. The most important aspect of photography is light.

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Happy Holidays 2013

Natalie and Alain Briot wish you a Merry Christmas and a Happy Holiday Season.
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I won several awards. How come I’m not making more sales?

July 5, 2013 Marketing, Success No Comments

Question: I won several awards for the quality of my work.  However, I have not been able to leverage these into sales. What am I doing wrong?

Answer:
Well, awards and sales are not directly related. Awards make you famous, marketing makes you wealthy. The question is which one are you interested in. Fame or fortune? And no, you can’t have both, at least not at the same time. When students ask me ‘how do I become rich and famous?‘ my standard answer is ‘try getting rich first and see if that does it.‘ In other words, fame isn’t necessary. The problem with artists and photographers is that most believe that fame will lead to sales and fortune. So they do all they can think of to get recognized: awards, connections, kudos, impressive work, constant push for a higher print and image quality and so on. Nothing wrong with that, except that if the goal is to make money, that’s not how you do it. Here’s how it works:

If you improve the quality of your work you will –Drum Roll– make better work.

If you improve the quality of your marketing you will — Drum Roll– make better sales.

Now of course one can say: but getting awards is marketing! Unfortunately, it’s not. Gettting awards is working towards becoming famous, not working towards getting wealthier and making sales. Awards are not marketing.

To be continued with your questions.  Just ask in the comments section below

Learn how to be successful!  
I am pleased to announce that the new Advanced Marketing Mastery Workshop on DVD is now available. This new tutorial was over 1 year in the making and contains 100% new knowledge and techniques that are not featured in my Marketing book or my other marketing tutorials.

Special Offer is available to celebrate the release of this new and exciting tutorial. All the details are at this link.

Alain Briot

 

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The new Advanced Marketing Mastery Workshop on DVD


Mastery DVDs Summer 2013 Limited Time Special Offer

To celebrate the publication of the new Advanced Marketing Mastery Workshop on DVD, the 6th tutorial in the Mastery Workshops on DVD collection, we are offering a special offer to help you complete your collection.

Click here to see the contents new Advanced marketing Mastery Workshop on DVD

Click here to read the details of this special offer

Below are photographs of all 6 Mastery Workshops on DVD:


Personal Style Master Class
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Composition Mastery
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Introductory Marketing
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Printing Mastery
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Advanced Marketing
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Adjustment Layers Mastery
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Text and Photographs copyright © Alain Briot 2013
All rights reserved worldwide

Antelope Canyon – Native American Flute Music by Travis Terry

June 24, 2013 Music, Videos 1 Comment

 

 

You can get Travis Terry’s music right now on itunes by clicking here:
Travis Terry on iTunes

and on Amazon.com right now by clicking on the links below:

1 – Travis Terry Navajoland Music CD

2 – Travis Terry Navajoland DVD

3 – Travis Terry Grand Canyon Music CD

 

Travis-Terry-3

 

 

 

Alain Briot
Beautiful-landscape.com

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